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What is Strategy?

Strategy is a plan of action designed to achieve the overall aim of the business. It is a choice to identify the specific core competencies, unique business model or activities to create a profitable niche in the playing field that is difficult to replicate. In making strategies it is important to be specific about what to do and even more important to be clear on what not to do and to stick to it. 

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What is Master Strategy?

Strategy is the compass of navigation for the organisation and can be the difference between its success and failure. Businesses require winning strategies that must be renewed to keep them fresh and relevant for the time. 

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What Will You Learn?

The goal of the program is to equip the leaders with the concepts and tools needed in developing and renewing winning business strategies to grow the business sustainably. You will learn: How to create the strategies by understanding the environment, competition, identifying the profit pools, defining the playing field based on core competencies and business model, strategic dilemmas for innovation, and strategic building blocks, that can provide a competitive advantage. How to create systems and processes supporting the strategies and measurements and rewards. The outcome is a strategic framework which the leaders can apply in their organisations.